{"id":17095,"global_id":"tpci.in?id=17095","global_id_lineage":["tpci.in?id=17095"],"author":"1","status":"publish","date":"2021-07-23 15:36:03","date_utc":"2021-07-23 10:06:03","modified":"2021-07-23 16:29:28","modified_utc":"2021-07-23 10:59:28","url":"https:\/\/tpci.in\/?tribe_events=webinar-on-indias-horticulture-exports-time-to-level-up","rest_url":"https:\/\/tpci.in\/index.php?rest_route=\/tribe\/events\/v1\/events\/17095","title":"Webinar on India\u2019s Horticulture Exports: Time to level up","description":"<p>Trade Promotion Council of India is organising a webinar on <strong>Horticulture Exports: Time to level up<\/strong> on July 27, 2021 at 3:00 pm. This webinar has been organised to discuss issues and challenges facing India\u2019s horticulture exports, approach of stakeholders and proposed solutions.<\/p>\n<p>Currently, India ranks second globally in fruit and vegetable production. However, despite being a top fruits and vegetables producer, India\u2019s share in global horticulture exports amounts to just 1.7% in vegetables and 0.5% in fruits.<\/p>\n<p>The session will evaluate the reasons for the sector&#8217;s sub-par export performance &amp; how they can be resolved, the international brand image of Indian horticultural export products, focus segments for exports and markets where India can gain a competitive advantage.<\/p>\n<h4>Key takeaways from the session:<\/h4>\n<p>\u2022 Challenges faced by Indian horticulture players in the international market<br \/>\n\u2022 Policy interventions and their role in the industry\u2019s growth<br \/>\n\u2022 Reasons for low value addition of horticulture products<br \/>\n\u2022 Criticality of branding and GIs in improving global footprint<br \/>\n\u2022 How industry and government can collaborate to ensure greater value realisation and global competitiveness.<\/p>\n<h4>The panellists for the session include:<\/h4>\n<p><strong>\u2022 Sunil Pawar,<\/strong> MD, Maharashtra State Agricultural Marketing Board<br \/>\n<strong>\u2022 Vishal Mahajan,<\/strong> CEO, Jubilant Consumer Private Limited<br \/>\n<strong>\u2022 Prof Sukhpal Singh,<\/strong> Centre for Management in Agriculture, IIM Ahmedabad<br \/>\n<strong>\u2022 Azhar Tambuvala,<\/strong> Director, Sahyadri Farms<br \/>\n<strong>\u2022 Prof Sourav Bohra,<\/strong> Marketing, IIM Ahmedabad<\/p>\n<p>To register for the session, click <a href=\"https:\/\/zoom.us\/webinar\/register\/WN_c_Y261KnT1G6IpCEOYq-fw\">https:\/\/zoom.us\/webinar\/register\/WN_c_Y261KnT1G6IpCEOYq-fw<\/a><\/p>","excerpt":"","slug":"webinar-on-indias-horticulture-exports-time-to-level-up","image":{"url":"https:\/\/tpci.in\/wp-content\/uploads\/2021\/07\/1200x720-Pannel-Discussion-Horticulture.jpg","id":17098,"extension":"jpg","width":1200,"height":720,"sizes":{"medium":{"width":300,"height":180,"mime-type":"image\/jpeg","url":"https:\/\/tpci.in\/wp-content\/uploads\/2021\/07\/1200x720-Pannel-Discussion-Horticulture-300x180.jpg"},"large":{"width":1024,"height":614,"mime-type":"image\/jpeg","url":"https:\/\/tpci.in\/wp-content\/uploads\/2021\/07\/1200x720-Pannel-Discussion-Horticulture-1024x614.jpg"},"thumbnail":{"width":400,"height":400,"mime-type":"image\/jpeg","url":"https:\/\/tpci.in\/wp-content\/uploads\/2021\/07\/1200x720-Pannel-Discussion-Horticulture-400x400.jpg"},"medium_large":{"width":768,"height":461,"mime-type":"image\/jpeg","url":"https:\/\/tpci.in\/wp-content\/uploads\/2021\/07\/1200x720-Pannel-Discussion-Horticulture-768x461.jpg"},"blog-thumbnail":{"width":400,"height":200,"mime-type":"image\/jpeg","url":"https:\/\/tpci.in\/wp-content\/uploads\/2021\/07\/1200x720-Pannel-Discussion-Horticulture-400x200.jpg"}}},"all_day":false,"start_date":"2021-07-27 15:00:00","start_date_details":{"year":"2021","month":"07","day":"27","hour":"15","minutes":"00","seconds":"00"},"end_date":"2021-07-27 16:00:00","end_date_details":{"year":"2021","month":"07","day":"27","hour":"16","minutes":"00","seconds":"00"},"utc_start_date":"2021-07-27 09:30:00","utc_start_date_details":{"year":"2021","month":"07","day":"27","hour":"09","minutes":"30","seconds":"00"},"utc_end_date":"2021-07-27 10:30:00","utc_end_date_details":{"year":"2021","month":"07","day":"27","hour":"10","minutes":"30","seconds":"00"},"timezone":"UTC+5.5","timezone_abbr":"UTC+5.5","cost":"","cost_details":{"currency_symbol":"","currency_code":"","currency_position":"prefix","values":[]},"website":"","show_map":true,"show_map_link":true,"hide_from_listings":false,"sticky":false,"featured":false,"categories":[{"name":"Webinar","slug":"webinar","term_group":0,"term_taxonomy_id":18047,"taxonomy":"tribe_events_cat","description":"","parent":0,"count":21,"filter":"raw","id":18047,"urls":{"self":"https:\/\/tpci.in\/index.php?rest_route=\/tribe\/events\/v1\/categories\/18047","collection":"https:\/\/tpci.in\/index.php?rest_route=\/tribe\/events\/v1\/categories"}}],"tags":[],"venue":[],"organizer":[],"custom_fields":[],"json_ld":{"@context":"http:\/\/schema.org","@type":"Event","name":"Webinar on India\u2019s Horticulture Exports: Time to level up","description":"&lt;p&gt;Trade Promotion Council of India is organising a webinar on Horticulture Exports: Time to level up on July 27, 2021 at 3:00 pm. This webinar has been organised to discuss [&hellip;]&lt;\/p&gt;\\n","image":"https:\/\/tpci.in\/wp-content\/uploads\/2021\/07\/1200x720-Pannel-Discussion-Horticulture.jpg","url":"https:\/\/tpci.in\/?tribe_events=webinar-on-indias-horticulture-exports-time-to-level-up","eventAttendanceMode":"https:\/\/schema.org\/OfflineEventAttendanceMode","eventStatus":"https:\/\/schema.org\/EventScheduled","startDate":"2021-07-27T15:00:00+05:30","endDate":"2021-07-27T16:00:00+05:30","performer":"Organization"}}